Lifestyle Product Photography

STAGED & STYLED
FLAT LAY
LIFESTYLE
PRODUCT
PHOTOGRAPHY

My creative approach to product photography blends strategy, style, and storytelling β€” ensuring your products aren't just seen, but remembered. From my studio in La Jolla, California, I work with clients across San Diego and worldwide, capturing imagery that makes your brand irresistibly clickable, scroll-stopping, and built to convert.

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A flat lay of skincare and wellness items including a love and honey oat and honey body oil, a honeycomb with honey on a marble surface, a honey dipper, a jar of oats, a glass of honey, and a bouquet of purple and orange flowers.
A clear spray bottle labeled 'Serenelocin Birthday Cake' on a white cake stand surrounded by colorful confetti and rainbow sprinkles, with a bouquet of white roses on the left side and a decorative cake backdrop in the background.
A small clear perfume spray bottle labeled 'two three Lux wild rose' is placed on a pink surface surrounded by light pink roses in glass vases.

Brand storytelling, social media & ad campaigns

〰️

Brand storytelling, social media & ad campaigns 〰️

Full-Service Lifestyle Product Photography

On Location in La Jolla, San Diego β€” Available Nationwide & Internationally

Daniela Larsen is a full-service lifestyle product photographer based in La Jolla, California, partnering with creative brands across the U.S. and globally. She creates elevated, story-driven visuals for product-based businesses in beauty, wellness, fashion, food & beverage, hospitality, and consumer goods.

Whether you’re launching a hero product, scaling your e-commerce imagery, or elevating your brand presence β€” Daniela doesn’t just shoot. She art directs, styles, and brings your brand’s personality to life from concept to content.

Choose from a half-day or full-day production tailored to your creative needs.

A tray with a bottle of wine, two glasses of white wine, a bowl of nuts, and a pink and white checkered towel by a swimming pool.

Strategy Meets Creativity

With 15+ years of experience in visual storytelling and a background in creative direction, Daniela blends editorial sensibility with strategic execution β€” producing high-converting content designed to stop the scroll and drive sales.

She’s collaborated with startups, emerging CPG brands, and established names to deliver lifestyle imagery used in ads, email campaigns, websites, packaging, and social media.

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A Seamless, Done-For-You Experience

No in-house creative team? No problem. Daniela offers a complete production solution tailored for busy brand and marketing teams β€” including:

  • Creative direction + moodboard development

  • Prop sourcing & styling

  • On-location or natural light setups

  • Set design & flat lays

  • Talent coordination (upon request)

  • Delivery of ready-to-use, high-resolution images

Products can be shipped directly to her Southern California studio or a curated shoot location β€” perfect for remote brands who need polished visuals without being on set.

A bottle of agave scented body oil on a white surface, surrounded by green glass vases, succulents, and crystals.

Ideal For:

  • Skincare, beauty, & wellness brands

  • Fashion & lifestyle labels

  • Food & beverage companies

  • Home, decor, & bedding brands

  • CPG packaging & e-commerce listings

A pink berry blossom scented body scrub jar labeled 'Two Three Luxe Berry Blossom' surrounded by cherry blossom branches on a light surface.
A small glass bottle labeled 'wild rose' with pink liquid, a clear glass vase with pink roses, and a light pink cloth on a pink background.
A bottle of Two Three Luxe berry blossom body oil surrounded by fresh raspberries, blueberries, and white hydrangea flowers on a white surface.
A bottle of wild rose scented body oil surrounded by pink macarons on a glass stand, with a bouquet of pink roses in a glass vase in the background.
A perfume roller bottle labeled 'Serenelocin Candy Cane' surrounded by scattered peppermint candy canes on a white surface.
A bottle of Two Three Luxe oat and honey body oil surrounded by jars of honey, oats, and a honey dipper, with colorful wildflowers in the background.
Bottle of Serenity Skin Body Mist labeled 'Birthday Cake' placed on a white ceramic stand with colorful confetti scattered around, white flowers on the left, blurred birthday decorations in the background.
A bottle of Ant Moore Sauvignon Blanc wine and a glass filled with white wine on a table outdoors with palm trees in the background.
A bottle of white wine, two glasses filled with white wine, a bowl of white nuts, all on a pastel-colored tray near a swimming pool.
A tube of anti-aging hand treatment partially buried in the sand on a beach with the ocean in the background.
A bottle of Ant Moore wine resting on a yellow and white striped towel with a mesh tote bag and sunglasses nearby.
A bottle of Ant Moore 2023 Sauvignon Blanc wine from Marlborough, New Zealand, a wine glass filled with white wine, a metal cup of French fries, and a plate of oysters on ice.
A person holding a bottle of Ant Moore Pinot Noir wine near a floral arrangement with white, pink, and peach-colored flowers. The table also has a bowl of red apples, raspberries, and blueberries, with a decanter and dark tablecloth.
A bottle of Serenelocin Watermelon body oil, pink flowers in a vase, a watermelon, a glass of watermelon juice garnished with a lemon slice and mint, and some cut lemon and lime on a white surface with a green and white cloth.
A woman wearing a large black sun hat and a pearl necklace holding a tray with a bottle of white wine and an empty wine glass on a beach with buildings in the background.
A bottle of Ant Moore Sauvignon Blanc wine on a white tray, with two empty wine glasses, on a sandy beach with buildings and a red and white lighthouse in the background.
Bottle of Ant Moore 2023 Pinot Gris wine from Marlborough, New Zealand, glass of white wine, peaches, and plums on a wooden surface with green foliage in the background.
A bottle of Ant Moore 2023 Sauvignon Blanc wine from Marlborough, New Zealand, placed on a tennis court next to a yellow tennis ball and a tennis racket, with a tennis net in the background.
A glass of white wine being poured from a green bottle, two additional wine bottles with colorful labels, and a blurred outdoor background.
A bottle of Ant Moore 2023 Pinot Noir wine with two glasses of red wine on a white table, alongside a black plate, a fork, a bowl of grapes, and a vase with white lilies.
A bottle of Ant Moore Sauvignon Blanc wine with two glasses filled with white wine, a basket of assorted grapes, and cherries on a checkered picnic cloth outdoors.
A bottle of white wine labeled 'ant moore' on sand with a bucket containing ice and wine glasses nearby at a beach. In the background, two people walk along the shoreline near rocks and cliffs, with a blurry ocean scene.
A bottle of white wine and two wine glasses in a bucket of ice on a rocky beach.
A woman in a yellow sweater is holding a bottle of Ant Moore wine next to a vase of pink and white flowers, with three red apples on a woven placemat on a wooden table, and two empty crystal glasses.
A bottle of Ant Moore Sauvignon Blanc wine placed on a surfboard on the beach, with ocean waves and a pier in the background.
A table set with a wine bottle, glass of red wine, cheese, grapes, nuts, and candles, with a lounge chair in the background.
A bottle of LuxLocin Bali body oil with flower petals inside, placed on a white surface, with a colorful floral arrangement and a wooden Buddha statue in the background.
A small jar of LuxeLoc honey and strawberry lip scrub surrounded by strawberries, a pink beverage with a strawberry garnish, and a plate of honey and lemon. Cherry blossoms in the background.
A jar of Luxeloc honey and lavender lip mask on a marble surface, surrounded by lemon slices, honeycomb, lavender sprigs, and a honey dipper.
A small bottle of perfume labeled 'Two Three Lux Wild Rose' is centered on a round, transparent stand surrounded by pink roses in glass vases on a white surface.
A birthday cake with colorful sprinkles on a white stand, a small bowl of more sprinkles, a bottle of birthday cake flavored spray, and a whisk on a white countertop. In the background, kitchen appliances and jars are visible.
Three glass perfume roller bottles with pink and peach flower petals inside, placed on a reflective surface against a background of pink peony flowers.
A spray bottle labeled 'Two Three Lux Cashmere' on a soft pink fabric, next to a bouquet of cream and blush roses, placed on top of books.
A transparent spray bottle labeled 'Three Luxe Bali Aromatic Nourishing' with a silver cap, surrounded by colorful flowers and scattered dried flower petals and crystals.
A bottle of Serelenocin Ocean home spray on a white tray with green and white decorative vases, a potted orchid, seashells, and a knitted cloth.
A spray bottle labeled "birthday cake" with pink balloons, pink and white striped straws, and a birthday cake with candles and flowers in the background.

Flat lay photography is essential for brands looking to create visually engaging, story-driven content that stops the scroll. By showcasing your product from above in a carefully styled scene, flat lays help communicate your brand’s aesthetic, highlight key features, and create a cohesive visual experience. Whether used for social media, website banners, or email marketing, flat lays add depth and personality to your product imageryβ€”making your brand feel both polished and approachable.

Creative & Modern Product Photos

A white bottle of Serenelocin espresso hand sanitizer with a spray nozzle, placed on a bed of roasted coffee beans.
Three bottles of essential oils with dried flowers inside on a white surface, surrounded by blue and brown decorative grains, with a gold geometric terrarium, a vase of white flowers, and a gray cloth in the background.
A bottle of Serenelocin Lemon Bar body butter surrounded by halved lemon slices.
A round container of watermelon-scented bath salt labeled 'serenolcin WATERMELON' on a pink and white marble surface, surrounded by slices of fresh watermelon and small pink flowers.

Commercial Product Photography

Flat lay product photography offers a top-down, styled perspective that highlights your product in an aesthetically pleasing and brand-aligned arrangement. Often paired with complementary props, textures, and color palettes, these images tell a visual story that’s perfect for social media, banners, and website content. Designed to be both eye-catching and on-brand, flat lays are ideal for showcasing collections, seasonal features, or curated product groupings in a way that feels intentional, elevated, and irresistibly clickable.

Photography Services
Personal Branding
Beach & Lifestyle Portraits
Headshots
Lifestyle Product
Food & Beverage
Hotel & AirBnB

FAQs

  • It’s a curated, story-driven way to showcase your product in use or within a real-world settingβ€”ideal for websites, ads, and social content that connect emotionally with your audience.

    • Styled: Art-directed shots with props and backgrounds that align with your brand.

    • Flat Lay: Overhead shots of products laid out neatly, often with supporting elements.

    • Lifestyle: Products in action, often with models or in realistic settings (e.g., a candle lit on a nightstand).

  • It depends on the complexity of the setups, but typically 4–6 products can be photographed in a half-day session with styled variations.

  • Yes β€” I offer creative direction, prop sourcing, and styling to ensure your products are presented in a polished, brand-aligned way.

  • Pricing starts at $750 for basic styled sets. Half-day and full-day rates are available for larger campaigns or content libraries.

San Diego Product Photographer

Based in the coastal charm of La Jolla, California, I specialize in lifestyle product photography that helps brands captivate and convert. Proudly serving San Diego County and coastal Southern California, I collaborate with CPG brands, wellness companies, apparel lines, and visionary entrepreneurs to create compelling, on-brand imagery.

Daniela Larsen with long, light brown hair smiling and wearing a colorful, floral-patterned dress against a blue background.

"It all begins with intention. Whether you're launching a brand, showcasing a product, or elevating your space, my commitment is to create photography that reflects your purpose and positions you to stand outβ€”elegantly and effectively."

Daniela

Specializing in styled, elevated product visuals for modern e-commerce, wellness, and creative CPG brands.

Book a Free Consultation

Follow Daniela Larsen on Instagram

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