Lifestyle Product Photography

STAGED & STYLED
FLAT LAY
LIFESTYLE
PRODUCT
PHOTOGRAPHY

My creative approach to product photography blends strategy, style, and storytelling — ensuring your products aren't just seen, but remembered. From my studio in La Jolla, California, I work with clients across San Diego and worldwide, capturing imagery that makes your brand irresistibly clickable, scroll-stopping, and built to convert.

A flat lay of skincare and wellness items including a love and honey oat and honey body oil, a honeycomb with honey on a marble surface, a honey dipper, a jar of oats, a glass of honey, and a bouquet of purple and orange flowers.
A clear spray bottle labeled 'Serenelocin Birthday Cake' on a white cake stand surrounded by colorful confetti and rainbow sprinkles, with a bouquet of white roses on the left side and a decorative cake backdrop in the background.
A small clear perfume spray bottle labeled 'two three Lux wild rose' is placed on a pink surface surrounded by light pink roses in glass vases.

Brand storytelling, social media & ad campaigns

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Brand storytelling, social media & ad campaigns 〰️

Full-Service Lifestyle Product Photography

On Location in La Jolla, San Diego — Available Nationwide & Internationally

Daniela Larsen is a full-service lifestyle product photographer based in La Jolla, California, partnering with creative brands across the U.S. and globally. She creates elevated, story-driven visuals for product-based businesses in beauty, wellness, fashion, food & beverage, hospitality, and consumer goods.

Whether you’re launching a hero product, scaling your e-commerce imagery, or elevating your brand presence — Daniela doesn’t just shoot. She art directs, styles, and brings your brand’s personality to life from concept to content.

Choose from a half-day or full-day production tailored to your creative needs.

A tray with a bottle of wine, two glasses of white wine, a bowl of nuts, and a pink and white checkered towel by a swimming pool.

With 15+ years of experience in visual storytelling and a background in creative direction, Daniela blends editorial sensibility with strategic execution — producing high-converting content designed to stop the scroll and drive sales.

She’s collaborated with startups, emerging CPG brands, and established names to deliver lifestyle imagery used in ads, email campaigns, websites, packaging, and social media.

Strategy Meets Creativity

A Seamless, Done-For-You Experience

No in-house creative team? No problem. Daniela offers a complete production solution tailored for busy brand and marketing teams — including:

  • Creative direction + moodboard development

  • Prop sourcing & styling

  • On-location or natural light setups

  • Set design & flat lays

  • Talent coordination (upon request)

  • Delivery of ready-to-use, high-resolution images

Products can be shipped directly to her Southern California studio or a curated shoot location — perfect for remote brands who need polished visuals without being on set.

A bottle of agave scented body oil on a white surface, surrounded by green glass vases, succulents, and crystals.

Ideal For:

  • Skincare, beauty, & wellness brands

  • Fashion & lifestyle labels

  • Food & beverage companies

  • Home, decor, & bedding brands

  • CPG packaging & e-commerce listings

FAQs

  • It’s a curated, story-driven way to showcase your product in use or within a real-world setting—ideal for websites, ads, and social content that connect emotionally with your audience.

    • Styled: Art-directed shots with props and backgrounds that align with your brand.

    • Flat Lay: Overhead shots of products laid out neatly, often with supporting elements.

    • Lifestyle: Products in action, often with models or in realistic settings (e.g., a candle lit on a nightstand).

  • It depends on the complexity of the setups, but typically 4–6 products can be photographed in a half-day session with styled variations.

  • Yes — I offer creative direction, prop sourcing, and styling to ensure your products are presented in a polished, brand-aligned way.

  • Pricing starts at $750 for basic styled sets. Half-day and full-day rates are available for larger campaigns or content libraries.

San Diego Product Photographer

Based in the coastal charm of La Jolla, California, I specialize in lifestyle product photography that helps brands captivate and convert. Proudly serving San Diego County and coastal Southern California, I collaborate with CPG brands, wellness companies, apparel lines, and visionary entrepreneurs to create compelling, on-brand imagery.

Daniela Larsen with long, light brown hair smiling and wearing a colorful, floral-patterned dress against a blue background.

"It all begins with intention. Whether you're launching a brand, showcasing a product, or elevating your space, my commitment is to create photography that reflects your purpose and positions you to stand out—elegantly and effectively."

Daniela

Specializing in styled, elevated product visuals for modern e-commerce, wellness, and creative CPG brands.

Follow Daniela Larsen on Instagram