Lifestyle Photographer

La Jolla-based lifestyle photographer and photo stylist blending storytelling, strategy,
and style to capture meaningful brands

Lifestyle Photographer. Graphic Designer. Photo Stylist. Entrepreneur.

Daniela

As a self-taught photographer with a degree in graphic design from San Diego State University, my journey behind the lens began over 14 years ago with the launch of Sereia Photography — a family-focused brand rooted in the golden light of La Jolla’s coastline.

What started as a passion for preserving moments soon evolved into a career capturing the stories of hundreds of families across San Diego. But as my clients grew — launching businesses, building brands, and stepping into entrepreneurship — so did my calling.

Daniela Larsen San Diego Portrait Photographer by Scrips Pier La Jolla

Today, I support bold, creative, purpose-driven entrepreneurs who are ready to be seen. Through editorial-style brand photography and lifestyle imagery, I help entrepreneurs show up with clarity, confidence, and a visual presence that reflects the impact they’re here to make.

From personal branding sessions to elevated photo styling, I blend my design background, storytelling instincts, and years of photography experience to deliver imagery that’s more than beautiful — it’s intentional, empowering, and built for growth.

A vintage Canon camera with a black strap hanging from a plain white background.

Whether we’re capturing your essence or presenting your products or space in its most compelling light, my work is rooted in the belief that everyone deserves to be seen in their element — confident, creative, and unapologetically authentic.


Photography Services
Personal Branding
Beach & Lifestyle Portraits
Headshots
Lifestyle Product
Flat Lay Photography
E-Commerce Photos
Food & Beverage
Travel & Tourism
Hotel & AirBnB

Modern lifestyle and brand photographer

For the entrepreneur who dares to dream — and intentionally designs a life they love.

Let's Connect!